STORY OF THE LOGO WEC 2023
BASIC MOTIF OF THE DESIGN
ROBOT / GOLEM - LINKING HISTORY AND CIVILIZATIONAL DEVELOPMENT OF SCIENCE AND TECHNOLOGY
robot - a symbol of the development of science and technology,
the word ROBOT was introduced by the Czech author Karel Čapek
the word ROBOT was introduced by the Czech author Karel Čapek
Golem - Prague – venue of the event, history, legend
INDIVIDUAL COMPONENTS OF THE LOGO AND THEIR SYMBOLISM
"head" - shape and colour of the logo of CSVTS (Czech Association of Scientific and Technical Societies)
circles around the head – decorations of Prague towers, meeting of participants around the centre, ideas of engineers from all over the world
circles around the head – decorations of Prague towers, meeting of participants around the centre, ideas of engineers from all over the world
"hands" - historical windows of Prague architecture, robotization, chip
"legs" - arches of the Charles Bridge, shape of the city gate, openness, acceptance, welcome, stability, future perspective
LOGO COLOURS - CZECH NATIONAL COLOURS
white - the basic colour - the „body“ of the logo
blue - „head“ in the shape of the logo of CSVTS as the main organiser of the event, a continuous line in one stroke starting from the head of the logo creating the outline of the whole and crossing the rounded shape of the „windows“ in the central part of the logo; in the text it indicates the name of the event
red - 5 points around the head (5 continents), ideas, engineering discoveries, inventions of science and technology, meetings, decorations of towers, lens shapes (Wichterle), „windows“ - history + opening the future; in the text the abbreviation of the event and the year
blue - „head“ in the shape of the logo of CSVTS as the main organiser of the event, a continuous line in one stroke starting from the head of the logo creating the outline of the whole and crossing the rounded shape of the „windows“ in the central part of the logo; in the text it indicates the name of the event
red - 5 points around the head (5 continents), ideas, engineering discoveries, inventions of science and technology, meetings, decorations of towers, lens shapes (Wichterle), „windows“ - history + opening the future; in the text the abbreviation of the event and the year